© 2014 by Braun and Latham.

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Where Business Models end...

September 27, 2017

And Strategy takes over. For the past three years Mike's been keeping an eye on product subscription business models. Indeed, it seems there is a subscription box for everything: jewelry, pet snacks, adult toys...even head shop paraphernalia. As a business model, it's crossed dozens of sectors, and while some have been successful (see Gillette's $1 billion acquisition of Dollar Shave Club), others continue to quickly go the way of the dinosaur. In many cases, without scale, these casualties are suffering from a lack of...strategy. Just take a look at Blue Apron and its recent IPO...between Amazon's acquisition of Whole Foods, Albertson's buying Plated, and the dozen or so players like Home Chef, Freshly, Green Chef, Gobble - the list goes on - its drop in share price from $10 to $5 is hardly surprising. The business models need a strategy...something to make them unique, different...and protected

 

from  competitive pressures in an increasingly crowded marketplace (click here for a taste!).

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